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Summer - one of Rubens barns tummies

21 nov 2020

Summer is one of Rubens barns Tummies, a new doll presented in august 2020.

A unique doll

A Tummie is a unique doll i several aspects:
• The doll is handmade meaning there is no other doll exactly like it.
• The doll is OCS certified which means that it is made of organic and/or recycled materials and it is free from harmful substances.
• The doll has a wheat bag in its belly that can be warmed or cooled to give comfort and that makes the doll the baby’s best friend.

A tempered comforter

A warm Tummie gives comfort since the warmth in the doll is similar to the body temperature of a human being. It is very useful when it is cold inside or outside and when the baby has growing pains.
A cold Tummie is very useful when the baby is sick to regulate the fever, when the baby is injured to soothe the pain, and when it is a hot summer’s day to cool the baby.


The dolls are named Tummies because they have a wheat bag in there tummy. It is the belly that radiates warmth or cold.
Find the whole family of Tummies at Frida & Fritiof.


Summer is one of six Tummies:
• She loves to be part of your play.
• She loves to be both inside and outside.
• She is named after the warmest time of the year.
Summer is good for the child’s development when it comes to empathy, fantasy, creativity, and self-awareness through play. She is a good friend, a soft companion, that stays close for the rest of the child’s life.

Merry Christmas

22 dec 2019

We wish you a Merry Christmas.

Ecobuds - the organic doll

4 jun 2019

Ecobuds original have been around for some time now. It is a very popular doll made of organic cutton and filled with polyester. The whole product is OCS-certified. It means that it is produced in a good way and that it is free from toxic substances.

We have six different ecobuds. The most popular according to the producing company, Rubens, is Daisy. We sell most of Poppy. Iris is also very liked by both children and parents.

Daisy, Aspen, Poppy, Hazel, Iris and Fern.

The fact that the ecobud doll is soft it can be used as a cuddly toy and as a doll to play role-play or fantasy play with. It is very suitable as the childs first doll.

Now, just some days ago Rubens presented four new dolls. They are called mini ecobuds. The original ecobud is 35 cm and the mini ecobud is 23 cm. The mini version is even better for the child under one year of age.

The mini ecobuds are available in four versions. They are called: Elm, Flora, Lily and Basil.

Besides the fact that these dolls have a special aesthetic appeal they are also good for the child, as well as the environment.

As a concerned parent you can find some additional reading on the site Expert Mom that writes about ecobuds among a lot of other dolls for the one year old baby.

Which one would you or your child prefer?

Liewood SS19

12 maj 2019

We have just received the second drop of the year from Liewood. It is mainly cuddle toys and music boxes. One very nice piece is the mini bag shaped like a rabbit. It is recommended for children older than three.

The music box shaped like a flamingo is for the infant. It looks fun and stimulating. Even if it is a new shape it plays an old melody.

The snake is large and is better suited for the toddler to cuddle and play with. The flamingo cuddle toy is both fun to play with and nice to cuddle with.

All of these things are knitted by organic cotton. They are crafted in a GOTS-certified factory. That means that the production is free from toxic substances. The end product is not certified but we believe that the are safe. All toys are CE-tested.

Bobo Choses SS19

17 jan 2019

New collection from Bobo Choses. It's called To make a garden and contains prints of flowers, fruits and some animals.

A large amount of the styles are made of GOTS-certified cotton.

To make a garden is a fun collection. The prints make you happy and the quality is very high.





Visit the shop and find new favorites.

Happy New Year and more on sale

31 dec 2018

The Sale on baby clothes continues. We start the new year adding most of the AW18 collection from Gray Label. Take the opportunity to buy some of your favorites.

Click here to get to the sale page or here to get to the brand page for Gray Label.

Mini Rodini SS19 pre

11 nov 2018

Very recently the SS19 pre collection from mini rodini was launched. We think that it is one of the more exciting collections this year. The wct jackets and wct pants in limited edition are very nice and one color, the black one, sold out in one day.

For the fun loving parent the cat mermaid print is the perfect choice. It is available as a t-shirt, as leggings and as a dress. They are all made of tencel. Very smooth.

Another fun piece is the sweater in the first image on top and these terry sweatpants with a yellow fish.

The name of the collection is "love will steer the stars". The main piece is this sweater in very high quality.


Welcome to our shop.


A small collection from Sense Organics

15 sep 2018

This autumn we have a minor part of the Sense Organics AW18 collection. We selected only the ones that we thought fitted our general style. This time you can find two different rompers, a hoodie and sweatpants. The hoodie has a soft inside feeling like fleece. Everything is of course GOTS certified.







Look at the new products in our webshop.

New in from Wildkind Kids

27 aug 2018

Wildkind Kids is a brand that stands for wildlife preservation and realizes its passion for wildlife into design for babies and kids. The spring collection was full of wild animal patterns inspired by the giraffe, cheetah, leopard, tiger and turtle. The autumn collection is more inspired by patterns in nature like roots and branches.

The two most used colors are peach and maroon. They are both soft and visible. Here below you can see some examples.





Visit our shop.

The Bright Company - AW18

18 aug 2018

The Bright Company (TBC) has just released their AW18 collection. The inspiration comes from plants and animals. The collection is based on two prints. One of them is available in two versions. The first print is called feathers. The second one is called monstera and it is full of water lilies.

The available styles are a onepiece (full monty), a two piece (slim jyms) and a nightgown. You can get most styles in most prints.




We can also offer two styles from the core collection with the harlequin print.


Take a look at our new products.


New in from Serendipity Organics

10 aug 2018

Now we have lots of new products from Serendipity Organics. All the products from the AW18 collection are now in store.

Serendipity is known for its fantastic quality. We are proud to, fro now and onwards, present some bodies for premature babies. They are super soft and give warmth.


Look at thses leggings. They are as soft as cotton can be. Available up to size 104.

Gray Label - AW18

6 aug 2018

Gray Label is launching their autumn colletion on monday the 6th. We love the new colors. Take a look at some of the styles.



Welcome to visit our webshop.


Think Organic - Less expensive

6 aug 2018

Think Organic is the latest brand in our assortment. We have play mats, babynests and changing cushions in store now. Think Organic is a little less expensive compared to similar brands. It is because they produce their products in a cheaper way and because thay don't have certificates for their products. Their products are produced in a GOTS-certified factory, though.

The collection is in a neutral design that fits in most homes. We have mostly chosen neutral colors in white and grey. But there are some exceptions like the play mat below and a cherry colored babynest. As far as we know these products are the most cheap organic alternatives on the market.

Think Organic - but not expensive.

A Babynest with kapok filling

5 aug 2018

A babynest is a cosy and safe place for the infant. Most babynests so far are made of conventional cotton with a polyester filling. Some years ago it became possible to find babynests made of organic cotton, still with polyester filling. Now we have a new alternative on the market. Organic cotton with a kapok filling. Kapok, or Ceiba pentandra, is a tree with seed pods that are filled with cotton-like fibres that are very good for filling duvets, cushions and babynests. Since the Kapok tree isn't attacked by pests it doesn't have to be sprayed with pesticides. It is therefore naturally organic. Filibabba, one of a few brands so far, have chosen to fill one of their babynests with kapok and that makes it a fully organic product without any toxins. We think this is great. Kapok also have some other very positive qualities that makes the nest even more cosy and safe.

This specific model with kapok filling is stuffed extra full making it more firm and stable than other babynests.

Mini Rodini - AW18 drop 1

5 aug 2018

The release date for mini rodinis AW 18 collection is the 26th of July.

Liberty is the name of the main series. In some of the styles they have used tencel for the first time. It is a very soft material. Feels just lovely on the skin.

We believe that the series Ducks will be a favorite during autumn.


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